Personalised pricing is happening: Here’s what you need to know Online platform Wish was caught red-handed by the Dutch ACM, on account of engaging in personalised pricing. What does this mean for the future of the practice? Kimia Heidary • July 29, 2022
E-commerce and consumer data: Is regulation needed? E-commerce is booming and big data has allowed companies to engage in more personalised online marketing communication with consumers. Can regulatory initiatives keep up? Kimia Heidary • December 03, 2020
Catch me if you can: how to identify the customer's location under the new EU VAT rules This note outlines some problems in the practical application of the VAT rules that will enter into force on 1 January 2015. One of the biggest challenges for suppliers of electronic services will be to identify the location of their customers. Aleksandra Bal • September 07, 2014 • 3 comments
